Sitting Pretty manufacture fine quality recliner chairs and complimentary lounge furniture. 2013 is the company's 10th year of manufacturing and although probably still a relatively unknown brand amongst certain retailers this is something it's directors aren't concerned about, Jim Henderson MD of sitting pretty explains, "all established manufacturers started somewhere and we are extremely proud of how far we have come over the 10 years especially in challenging times, we currently have over 120 resellers of our products nationwide something that has more than doubled since our Interiors exhibition debut in 2012.

The customers we currently supply have been extremely supportive and I can safely say have enjoyed promoting our products of which we feel are a match for quality and price of any more established brands". Sitting Pretty are more established amongst mobility outlets and healthcare sectors, the company concentrated solely on these markets in the primary years of its foundation purely based on the company's bespoke capabilities across riser recliners.

Jim explained, "We invested heavily in tilt in space recline technology on our riser chairs and although this was (and still is ) pro dominantly a movement that Mobility professionals demanded because of its fixed back angle to seat recline (non shear of the back). We recognised this was the most comfortable riser recliner on the market having also offered shear recliners that most well known brands only offer, with this in mind we made a decision to change direction and concentrate on promoting our products more for retail and independent soft furnisher stores. With rapid growth in this sector predicted based on recent new accounts our relatively unknown status will soon be history!".